As 2023 draws to a close, Home Credit, the country’s leading consumer finance company, unveils an intriguing trend in the Philippine market: a rise in the purchase of various commodities, notably mobile phones, with 1.7M units financed. This surge in product sales was facilitated through Home Credit’s year-long promos, including the most recent 0% interest on installment financing.
Throughout this year, Home Credit witnessed a significant upswing in purchases across different categories, indicating a shift in consumer preferences. With a focus on empowering Filipinos to realize their personal and family goals, Home Credit’s offerings have mirrored an evolution in lifestyle choices and aspirations.
Among the highlighted categories, mobile and tablet purchases garnered the highest number of units sold, signaling a continued reliance on these devices for work, education, and entertainment. The impressive volume of 1.7M units sold underscores the enduring significance of these gadgets in everyday life. Notably, Apple emerged as the top mobile brand for Home Credit this year, experiencing a 100% sales increase from the previous year.
Filipino consumers also exhibited a keen interest in upgrading their living spaces, evident in the financing of 420,000 units of home appliances by Home Credit. These appliances, designed to enhance convenience and efficiency, appealed to consumers looking to upgrade their home essentials for the new year.
Simultaneously, there was notable traction in the demand for TVs, electronics, computers, furniture, and other home improvement materials, reflecting a desire for enhanced connectivity and comfort in homes. The specifications of these products, emphasizing superior performance and comfort, played a pivotal role in driving their popularity.
In terms of goods supporting sustainability, there was a noteworthy demand for e-bikes. Home Credit observed a 122% sales growth in e-bikes this year, underscoring the growing trend of green living and alternative transportation products.
The introduction of The Great 0% Festival by Home Credit played a pivotal role in driving these purchases. This limited-time promo offered holiday deals and 0% interest rates on installment plans, available at Home Credit partner stores and Shoppingmall.ph, making lifestyle and tech products more accessible. The aim is to ensure an unforgettable holiday season for Filipino families.
Don’t miss The Great 0% Festival! Make your dreams and aspirations this holiday season come true with Home Credit’s special offer, available until January 2024!
To stay updated with the latest from Home Credit Philippines, visit its official website, www.homecredit.ph. Follow its official Facebook, Instagram, and TikTok accounts. Customers are also encouraged to download the My Home Credit App on Google Play for the latest promos and updates from Shopping Mall Philippines.
Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP).
